If you haven't seen the apparent "King of America's" smile on the RollingStone issue this month that's because it's hiding from you, along with an Orbit's Chewing Gum advertisement. MTV explains, "The cover is a "peel-off" edition that reveals another image of the rapper underneath, donning a black tuxedo jacket and black framed glasses." The "faux" cover is of Jay-Z's typical facade...you know the look, hard-core, cool guy glare, like he's a Boss (...well, technically I guess he is). However, the microscopic copy in the bottom left corner of the "faux" front cover questions Jigga's lack of smiling, asking, "Have you ever seen this man smiling?" The big reveal is when you turn over the camoflauge cover and see Mr. Big Pimpin's pearly whites next to a fold out, 8x10 Orbit's ad. While I find the ad to be extremely clever and well constructed, I hate to see RS sell space on their most dignified spot. The once priceless moment to be "...on the cover of the RollingStone" now instead has a price tag.
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